ELEVATE YOUR PERSONAL-CARE RITUALS
At VirtueBrush we believe that small, conscious choices can lead to monumental change.
Our journey began with a simple realisation: traditional personal care products often come at a great cost to the environment. We knew there had to be a better way. VirtueBrush was established in 2016 from a desire to redefine personal care through innovation, natural ingredients and low impact materials.
Our Collections
ECO FRIENDLY PERSONAL CARE PRODUCTS
ORAL CARE
HAIR & BODY CARE
Toothpaste tubes are a classic example of single-use plastic packaging. They are used for a short period, but they remain in the environment for centuries, causing lasting damage.
Testimonials
"The strawberry tablets with reduced fluoride are perfect for me and my kids. The flavor is fruity and fun, and I feel good knowing it’s gentle on their teeth. The 50-tab jar is great for trying out the flavor, and I’m so happy to have a natural, eco-friendly option that the whole family loves."
- Maria R.
"The flavours are so refreshing and the tabs foam up really smooth, leaving my mouth feeling just as clean as traditional toothpaste—if not better.
The best part? No more plastic toothpaste tubes cluttering my bathroom or the environment. The glass jar looks sleek on my counter, and with 300 tabs, I know I’m covered for months.
Jane Griffin
"I’ve been using VirtueBrush Toothpaste Tablets for a few months now, and I’m hooked! The flavors are amazing—my personal favorite is the peppermint—and I love how fresh my mouth feels after every brush. Plus, knowing I’m no longer contributing to plastic waste with traditional toothpaste tubes makes me feel even better about my routine. The 300-tab jar is super convenient, too—no more running out of toothpaste! Highly recommend if you’re looking for a quality, eco-friendly option!"
– Sarah M.
"I decided to try the Four Flavour Mix, and I love the variety! It keeps my routine interesting with Peppermint, Strawberry, Lemon, and Activated Charcoal all in one jar. Each flavor is refreshing in its own way, and I really appreciate the natural ingredients. The 300-tab jar is super convenient, and I love that I never have to buy toothpaste tubes again."
– Rebecca P.
"The peppermint toothpaste tablets are fantastic! They leave my mouth feeling super fresh without any of the harshness I’ve experienced with regular toothpaste. I love the foamy texture, and the 300-tab jar lasts me forever! It's such a convenient, plastic-free solution that feels high-quality. I’m never going back to traditional toothpaste."
– James L.
"I’ve been using the activated charcoal tablets, and they’re amazing for whitening my teeth naturally. I’ve noticed a real difference after just a few weeks, and they still feel gentle on my gums. The glass jar is a huge bonus—no more waste! The tablets are easy to use and leave my mouth feeling clean and polished. Highly recommend!"
– Sophie R.
"The lemon toothpaste tablets are a refreshing change from mint, and I love the citrusy flavor. They’re light, not overpowering, and make brushing a lot more enjoyable. Plus, knowing they come in a reusable glass jar really aligns with my goal of cutting down on waste. The 50-tab jar is perfect for travel, too!"
– Emma T.
VirtueBrush Bamboo Toothbrushes are the perfect replacement for the mainstream plastic-centered toothbrushes. The bristles are the perfect combination of soft and effective. Not only is the brush itself a more eco friendly choice, but the packaging too!
Jessica Gresty
I have been purchasing VirtueBrush for over a year now, and I could never go back to plastic toothbrushes. I like them so much that I purchase them as gifts for friends and family, to help their transition to a plastic-free lifestyle.
Niamh Teeling
"The strawberry tablets with reduced fluoride are perfect for me and my kids. The flavor is fruity and fun, and I feel good knowing it’s gentle on their teeth. The 50-tab jar is great for trying out the flavor, and I’m so happy to have a natural, eco-friendly option that the whole family loves."
- Maria R.
"The flavours are so refreshing and the tabs foam up really smooth, leaving my mouth feeling just as clean as traditional toothpaste—if not better.
The best part? No more plastic toothpaste tubes cluttering my bathroom or the environment. The glass jar looks sleek on my counter, and with 300 tabs, I know I’m covered for months.
Jane Griffin
WE BELIEVE IN THE POTENTIAL OF BAMBOO TO REPLACE PLASTIC AND WOOD IN MANY TYPES OF PRODUCTS
VIRTUEBRUSH IN THE MEDIA
